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CAN YOU DESIGN FOR A SECOND?

In this brief I would like to explore the extreme increase of efficiency by minimizing actions and reactions. In this world where you can order anything with a click of a button, efficiency and time saving are considered to be one of the keys elements to achieving our goal. We create shortcuts in daily routines to increase productivity in this increasingly automated world, and I would like to explore minimising those shortcuts to extreme of 1 second.

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